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Case Studies


Unlocking Efficiency: Top Time-Saving AI Tools for Marketing Professionals
You spend hours each week juggling content, campaigns, and data entry that slow your progress. What if time-saving AI tools for marketing could cut those tasks in half without sacrificing quality? This post breaks down practical AI solutions designed specifically for higher education and nonprofit marketers ready to streamline workflows and sharpen strategic focus. Learn more about AI marketing tools here . AI Tools for Marketing Success Harnessing the power of AI can transf
christina5443
Nov 14


What I Learned Speaking at MarTech: Why Perfect Data Beats Fancy AI Every Time
Last week, I had the privilege of joining a panel at the MarTech conference on "Eyes Everywhere: Performance Monitoring and Optimization with AI," alongside Anthony Tedesco from Cisco and Reza Moyenden from Salt Agency. Our moderator Sarah Owens from ARS X Machina asked the tough questions, and the conversation revealed something critical: most marketers are optimizing for the wrong things—or not optimizing at all. The Data vs. AI Dilemma We kicked off with a provocative ques
christina5443
Nov 12


Cadillac, Michigan – Convention & Visitors Bureau
Turning a New CRM into a Scalable Tourism Engagement System Client Overview The Cadillac Area Visitors Bureau promotes year-round tourism...
christina5443
Jul 30


Brandeis University – Labor Negotiations Program
Strategic CRM Implementation and Segmentation for Enrollment Growth Client Overview Brandeis University’s Labor Negotiations Program...
christina5443
Jul 30


Side By Side Pet: Winning Customers with CRM
Side By Side Pet is one of the United States’ fastest growing holistic pet food companies. Their brand caters to pet owners who are...
christina5443
Jul 25
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